Product Marketing Manager (Index & ETF)

Legal & General (L&G) is a leading UK financial services group and major global investor. 

We’ve been safeguarding people’s financial futures since 1836, and strive to build a better society, while improving the lives of our customers and creating value for shareholders. 

We are one of the world’s largest asset managers and provide powerful asset origination capabilities. Together, these underpin our retirement and protection solutions: we are an international player in pension risk transfer, in UK and US life insurance, and in UK workplace pensions and retirement income. 

Our global asset management business provides our clients and partners with complex, responsible investment solutions, working internationally across public and private markets. 

Join us at L&G Asset Management, where we’re shaping the future of investment marketing. As a Product Marketing Manager focused on Index and ETF strategies, you’ll be part of a collaborative, forward-thinking team that values diverse perspectives and innovative ideas. This is a fantastic opportunity to lead global product marketing initiatives that make a real impact across institutional, wholesale and B2B2C channels.

What you’ll be doing:

• Leading global product marketing for Index and ETF capabilities across multiple client segments
• Developing differentiated messaging and positioning for a broad range of investment strategies
• Creating and maintaining high-quality marketing and sales enablement materials
• Collaborating with channel marketing teams to integrate product content into broader campaigns
• Supporting new fund launches and ongoing strategy promotion with compelling content
• Managing stakeholder relationships across investment, distribution, product and compliance teams
• Ensuring marketing materials meet regulatory standards and reflect best practice
• Benchmarking competitor activity and campaign performance to inform future initiatives

Who we’re looking for:

• Proven experience in product marketing within asset management, ideally with Index and/or ETF exposure
• Strong communication skills and the ability to craft engaging, technical content
• Commercially minded with a track record of supporting fund launches and driving growth
• Comfortable working in a fast-paced, matrixed environment with senior stakeholders
• Knowledge of regulatory frameworks and advertising standards in financial services
• A collaborative team player with excellent project management capabilities
• Intellectual curiosity and creativity in developing marketing strategies and materials
• Degree-level education and/or industry accreditation (e.g. IMC, CFA) preferred

Whatever your role, we reward performance and behaviour with a package that looks after all the things that are important to you. Here are some of the benefits we offer:

• The opportunity to participate in our annual, performance -related bonus plan and valuable share schemes
• Generous pension contribution
• Life assurance
• Healthcare Plan (permanent employees only)
• At least 25 days holiday, plus public holidays, 26 days after 2 years’ service. There’s also the option to buy and sell holiday
• Competitive family leave
• Participate in our electric car scheme, which offers employees the option to hire a brand-new electric car through tax efficient salary sacrifice (permanent employees only)
• There are the many discounts we offer – both for our own products and at a range of high street stores and online
• In 2023, some of our workspaces were redesigned. Our offices are great spaces to connect and collaborate and have your wellbeing at the heart

At L&G, we believe it's possible to generate positive returns today while helping to build a better future for all. 

If you join us, you’ll be part of a welcoming, inclusive culture, with opportunities to collaborate with people of diverse backgrounds, views, and experiences. Guided by leaders with integrity who care about your future and wellbeing. Empowered through initiatives which support people to develop their careers and excel.

We care passionately about outcomes rather than attendance and are therefore open to discussing all kinds of flexible working options including part-time, term-time and job shares. Although some roles have limited flexibility due to customer demand, we accommodate requests when we can. 

It doesn’t matter if you don’t meet every single criterion in this advert. Instead, think about what you excel at and what else you can bring in terms of strengths, potential and connection to our purpose.