Marketing Data Analyst
- Cardiff
- Full-time
- IT & Change
- Hybrid
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5333_07952
Legal & General (L&G) is a leading UK financial services group and major global investor.
We’ve been safeguarding people’s financial futures since 1836, and strive to build a better society, while improving the lives of our customers and creating value for shareholders.
We are one of the world’s largest asset managers and provide powerful asset origination capabilities. Together, these underpin our retirement and protection solutions: we are an international player in pension risk transfer, in UK and US life insurance, and in UK workplace pensions and retirement income.
Who we are
Our Retail business supports customers throughout their lives, to help them save, plan, protect and enjoy retirement.
We’re a leading provider of retirement and protection solutions. We aim to support our c.12.8 million policyholders and workplace members throughout their lifelong financial journeys.
We focus on helping the customers of today and tomorrow achieve better long-term outcomes. We either talk with them directly or work with intermediaries and employers to meet their needs. We use the latest technology to connect with them quickly, efficiently and wherever possible in highly personalised ways.
Are you passionate about using data to create meaningful impact? Join us as a Data Analyst in marketing, where you’ll turn complex information into clear insights that shape decisions, enhance customer understanding, and drive commercial growth. This is a fantastic opportunity to collaborate widely, innovate analytically, and influence outcomes across a dynamic retail business.
What you'll be doing:
- Developing customer, prospect and market understanding to generate actionable insights that influence value and decision‑making
- Utilising segmentation, visualisation tools and analytical techniques to uncover opportunities within our customer base
- Leading analysis projects across sales and marketing, applying a range of analytical tools and emerging techniques
- Delivering end‑to‑end customer insight, from scoping requirements to analysing data and presenting findings to stakeholders
- Partnering with colleagues across the business to embed insight and link outputs across projects to drive commercial growth
- Maintaining compliant and secure data handling in line with internal policies, GDPR and data protection requirements
- Applying analytical judgement to recommend actions that improve performance and customer outcomes
- Collaborating with the Data Analytics Manager and wider teams to continuously enhance our analytical capability
Who we're looking for:
- Experience delivering robust analysis and insight that informs decision‑making
- Ability to manage workloads effectively and prioritise activities to meet deadlines
- Strong communication skills, with the ability to explain complex information clearly
- Confidence in building relationships and challenging constructively where needed
- Knowledge of analytical processes, modelling approaches and their application to performance
- Experience with SQL, Dataiku, Python, R or similar analytical tools
- A collaborative mindset, working constructively with colleagues across functions
- A degree or equivalent experience in a numerate or analytical discipline (desirable, not essential)
Whatever your role, we reward performance and behaviour with a package that looks after all the things that are important to you. Here are some of the benefits we offer:
- The opportunity to participate in our annual, performance -related bonus plan and valuable share schemes
- Generous pension contribution
- Life assurance
- Healthcare Plan (permanent employees only)
- At least 25 days holiday, plus public holidays, 26 days after 2 years’ service. There’s also the option to buy and sell holiday
- Competitive family leave
- Participate in our electric car scheme, which offers employees the option to hire a brand-new electric car through tax efficient salary sacrifice (permanent employees only)
- There are the many discounts we offer – both for our own products and at a range of high street stores and online
- In 2023, some of our workspaces were redesigned. Our offices are great spaces to connect and collaborate and have your wellbeing at the heart
At L&G, we believe it's possible to generate positive returns today while helping to build a better future for all.
If you join us, you’ll be part of a welcoming, inclusive culture, with opportunities to collaborate with people of diverse backgrounds, views, and experiences. Guided by leaders with integrity who care about your future and wellbeing. Empowered through initiatives which support people to develop their careers and excel.
We care passionately about outcomes rather than attendance and are therefore open to discussing all kinds of flexible working options including part-time, term-time and job shares. Although some roles have limited flexibility due to customer demand, we accommodate requests when we can.
It doesn’t matter if you don’t meet every single criterion in this advert. Instead, think about what you excel at and what else you can bring in terms of strengths, potential and connection to our purpose.
Great news! We will let you know when a new job like this has been added!
Working for us
Here, your actions and ideas come to life in exciting and meaningful ways. Ours is a story of evolution, a journey we can go on together. Ours is a culture of trust and collaboration, genuinely caring about society and one another. At Legal & General, your story will be anything but familiar.
Read MoreOur businesses
There’s so much more to us than meets the eye. We’re insurers, investors, builders, city-regenerators and green technology champions. And whatever the future holds, our people’s knowledge, skill and passion will mean we’re placed to make a real difference to society.
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