Marketing Executive
- London
- Full-time
- Marketing
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Our marketing function aims to showcase the expertise, service credentials and first-class reputation of our pension risk transfer business and support the team in winning new business. We aim to build strong relationships with key decision makers at defined benefit pension schemes and sponsors, e.g. pension trustees, CFOs, CIOs, and their advisers. This role is intended to help grow preference with prospective and existing clients and increase brand salience.
You will be responsible for developing client-facing content, meeting materials and customer literature, working closely alongside our new business origination team and client service team. You will also be responsible for the delivery of key aspects of our market engagement programme. This programme comprises a broad range of formats including articles, presentations, reports, videos, podcasts, webinars, and events, across both B2B and B2C audiences.
What you'll be doing:
Developing articles, presentations, reports, videos, podcasts, webinars, customer literature, meeting and event materials in conjunction with our new business and client service teams. This will involve the project management of key initiatives within our marketing strategy.
Maintaining and updating website content to ensure our digital channels are fully up to date and that information is clear and relevant for our target audience.
Writing draft campaign plans, article outlines, speaker bullets, and social media posts to facilitate the publication of content in a timely manner.
Producing reports capturing information such as feedback, debriefs, and digital analytics to measure return on objectives and inform our decision making
Co-ordinating our content approval and sign off process to ensure conduct risk, compliance and advertising standard policies are followed.
Logging and submitting invoices received and supplier management to ensure projects are delivered on time and on budget.
Supporting our public relations and communications activities as required to ensure our messaging is fully aligned across external and internal channels.
Ensure communications are clear, fair, and not misleading and are fully compliant with any rules and guidance issued by the relevant regulators, including relevant data protection legislation
Qualifications:
Degree level or equivalent industry experience
Knowledge:
Good working knowledge of current digital communications channels.
Highly proficient using Office 365 applications (particularly PowerPoint, Word and Excel) plus an ability to learn new systems.
Experience:
Marketing experience.
Experience of using content management systems to manage and create web content
Experience of using professional social media platforms and analytics tools
Experience of working with budgets and invoice management
Skills
Excellent written and verbal communication skills and confidence to liaise with a variety of internal and external stakeholders at all levels.
Creatively driven, with excellent attention to detail.
Strong presentation skills: both in terms of producing/editing slide decks and presenting materials to stakeholders at all levels
Excellent project management skills and ability to prioritise whilst managing several projects simultaneously
Ability to work independently and take ownership of tasks is essential
A team player willing to get involved in all aspects including associated administration
Benefits:
When you commit to Legal & General, we’ll commit to you too. That means we’ll recognise and reward your hard work, your performance and your contribution.
If you join us, you’ll get access to some great benefits, including private medical insurance, at least 25 days holiday (excluding bank holidays), a generous pension scheme, life assurance, and Income Protection. You can participate in our electric car scheme, which offers employees the option to hire a brand new electric car through tax efficient salary sacrifice. We’re also proud to offer competitive family leave.
You’ll have the opportunity to participate in our annual, performance-related bonus plan and valuable share schemes. And then there are the many discounts we offer that you can take advantage of – both for our own products and at a range of high street stores and online offerings.
About the business area:
Securing pensions over the long term can be a challenge for many businesses. Our ambition at Legal & General Retirement Institutional (LGRI) is to help companies and pension scheme trustees honour their defined benefit pension promises to their employees. We’re helping companies settle their pension liabilities so they can focus on growing their businesses, as well as helping to support their members’ financial security in retirement. And we’re investing for the long term to back our pension promises. In the last 30 years we’ve written more UK business than any other insurer, and we currently look after more than half a million pension policyholders. We're the UK’s longest-serving active bulk annuity provider, and a market-leading, multi-award winning business.
The brand with the brolly is choosing today to change tomorrow.
Since 1836, we’ve grown to become one of the world's largest asset managers, homebuilders, pension providers and insurance brands.
We’re all here to improve the lives of our customers, build a better society for the long term, and create value for our shareholders - helping to shape a better future for society and the planet.
We need people who share our ambitions, agility and entrepreneurial spirit to help us do it.
At L&G, you’ll find a balance that helps you be your best. Empowered by hybrid working, we’re supported by technology and workplaces that enable us to work effectively wherever we are. We come together in offices to collaborate and connect, and use time at home for individual, focused activities. And, when we achieve great things, we celebrate our success and reward strong performance.
Today, there’s over 10,000 of us, working towards our mission, with plenty of opportunities to grow your career as we grow L&G. Will you join us?
Great minds don’t have to think alike, so we welcome voices from all backgrounds. Bringing together people with different life experiences helps us build empathy with our customers and drive innovation.
We don’t just talk about it, we actively promote diversity and equitable opportunities for all. That means our employment decisions are made without regard to race, colour, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability or protected veteran status. In fact, we embrace every dimension of diversity to reflect the customers and communities we serve.
We think it’s important to create an inclusive environment where we can all belong, contribute and drive progress, where you can develop and grow, and be empowered. We want you to use your voice to help us build a better tomorrow.
We all work differently, and have different needs, which is why. we’re always open to discussing flexible working arrangements. Likewise, we’re committed to finding reasonable accommodations for candidates with specific needs during our recruiting process.
So whoever you are, wherever you are, whatever your story, we'd love to hear from you.
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