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Member Communications and Campaign Manager - FTC 3 months

  1. Hove
  2. Full-time
  3. Marketing

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Company Description

The brand with the brolly is choosing today to change tomorrow.

Since 1836, we’ve grown to become one of the world's largest asset managers, homebuilders, pension providers and insurance brands. 

We’re all here to improve the lives of our customers, build a better society for the long term, and create value for our shareholders - helping to shape a better future for society and the planet.

We need people who share our ambitions, agility and entrepreneurial spirit to help us do it.

At L&G, you’ll find a balance that helps you be your best. Empowered by hybrid working, we’re supported by technology and workplaces that enable us to work effectively wherever we are. We come together in offices to collaborate and connect, and use time at home for individual, focused activities. And, when we achieve great things, we celebrate our success and reward strong performance.

Today, there’s over 10,000 of us, working towards our mission, with plenty of opportunities to grow your career as we grow L&G. Will you join us?


Job Description

In this fixed term contract for 3 months role, you will develop and deliver member communication materials and engagement campaigns that support workplace members and schemes through the end-to-end member lifecycle, driving the best member outcomes and meeting commercial needs of the Workplace business and wider division.

You'll use Member Insight and data analytics to iterate and improve the communications and campaigns, maximising the impact of the activity.

You will be: 

  • Designing and delivering campaigns and communications that support the contact and engagement strategies for members, working efficiently and within budget and timescales, observing brand guidelines and Tone of Voice to ensure customer centricity at all times, and alignment to L&G’s Customer Experience and Treating Customers Fairly Policy.
  • Working with agencies and third-party suppliers to deliver materials and ensure that they are delivering to brief and to budget to meet commercial and business targets.
  • Ensuring appropriate tracking and reporting is in place to enable us to collate, analyse and interpret campaign management information and insight, to maximise the effectiveness of communications and campaigns, driving best member and financial outcomes.
  • Utilising customer/member insight, analytics and data, review feedback and improve activities undertaken to create effective communications that deliver our key messages and support commercial objectives
  • Implementing campaign and communication creation, across all appropriate channels and within tight timeframes, with robust test and learn activity to learn and evolve the campaigns to maximise their impact.
  • Building effective relationships with key stakeholders, both internally and externally by working collaboratively, to leverage expertise and understand requirements.
  • Working within our appropriate risk and compliance framework and demonstrate the key behaviours of a professional, supportive and engaging marketing function, to ensure communications and campaign activity adheres to Group risk framework.
  • Developing  close working relationships with key stakeholders across L&G Retail and Group, aligning learnings and customer journeys to ensure optimal results for both L&G and our clients, through efficiencies and one L&G approach.

Qualifications

 

You will hold a marketing or business-related degree or have equivalent experience

Knowledge: you will be able to demonstrate the following: Numerate with strong analytical skills · Evidence of budgetary management · Good with people and able to clearly and confidently communicate and influence with key stakeholders at all levels. · Ability to manage multiple projects to tight timescales- Good organisational and project management skills · Able to adapt to and work with change, in a fast-growing division and marketing function · Excellent attention to detail and strong written and verbal skills. Able to produce copy to publication standards · An understanding of customer contact/engagement strategies · IT skills – excellent working knowledge of Microsoft Office and other relevant software packages

Experience: · Experience of designing & delivering consumer facing communications plans and activities · Experience of working with creative agencies and providing appropriate briefing, management, and creative evaluation · Experience of working in a marketing function or creative agency · Preferably considerable experience of working within a financial services organisation or financial services clients


Additional Information

Life can sometimes be unpredictable, and it pays to plan ahead. Our aim at Legal & General Retail is to help our customers plan for the unexpected, achieve financial security for their tomorrow, and protect everything that’s important to them. To better understand our customers and meet their needs, we’ve brought our protection, retirement income, savings, lending and advice, fintech and mortgage businesses under one umbrella. Created at the start of 2022 through the merging of our long-standing and trusted retail retirement and insurance businesses, we’re a fast-growing division with big, customer-centered ambitions. 

The brand with the brolly is choosing today to change tomorrow.

Since 1836, we’ve grown to become one of the world's largest asset managers, homebuilders, pension providers and insurance brands. 

We’re all here to improve the lives of our customers, build a better society for the long term, and create value for our shareholders - helping to shape a better future for society and the planet.

We need people who share our ambitions, agility and entrepreneurial spirit to help us do it.

At L&G, you’ll find a balance that helps you be your best. Empowered by hybrid working, we’re supported by technology and workplaces that enable us to work effectively wherever we are. We come together in offices to collaborate and connect, and use time at home for individual, focused activities. And, when we achieve great things, we celebrate our success and reward strong performance.

Today, there’s over 10,000 of us, working towards our mission, with plenty of opportunities to grow your career as we grow L&G. Will you join us?

Great minds don’t have to think alike, so we welcome voices from all backgrounds. Bringing together people with different life experiences helps us build empathy with our customers and drive innovation.

We don’t just talk about it, we actively promote diversity and equitable opportunities for all. That means our employment decisions are made without regard to race, colour, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability or protected veteran status. In fact, we embrace every dimension of diversity to reflect the customers and communities we serve.

We think it’s important to create an inclusive environment where we can all belong, contribute and drive progress, where you can develop and grow, and be empowered. We want you to use your voice to help us build a better tomorrow.

We all work differently, and have different needs, which is why. we’re always open to discussing flexible working arrangements. Likewise, we’re committed to finding reasonable accommodations for candidates with specific needs during our recruiting process.

So whoever you are, wherever you are, whatever your story, we'd love to hear from you.

Great news! We will let you know when a new job like this has been added!

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And whatever the future holds, our people’s knowledge, skill and passion will mean we’re placed to make a real difference to society.

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